Vol. 74 (2026)

The Battle for Meaning: Discourses and Media Strategies in Contemporary Political Elections

Introduction

Presentation The Battle for Meaning: Discourses and Media Strategies in Contemporary Political Elections

Rayco González, Marcello Serra, Giselle García Hipola
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Articles

Campaigns in Transition: Spain’s Radical Left Reframed

Sergio Pérez-Castaños, María Carmen Hortigüela Arroyo, Jonatan García Rabadán
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Emotions and engagement in political digital competition in Spain’s 2023 general election

Paulo Carlos López-López, Gemma Vicente Iglesias, María García-Maseda
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Analysing femonationalist discourses in campaign spots

Javier Antón-Merino, Sandra García-Santamaría
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Destroying the Political Enemy’s Image: Cancellation Strategies in Visual Texts during the 2023 Argentinean Electoral Campaign

Sebastián Moreno
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‘For Spain!’: Constructing the Spanish People in Vox’s Social Media Videos

Marcello Serra, Rayco González
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Gender-focused digital campaign: A case study of the 2022 regional elections in Andalusia using Facebook

José Manuel Trujillo, Paloma Muñoz-Tamayo, Juana M. Ruiloba-Núñez
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Miscellaneous

Prescription in the video game sector: media, social networks, and other agents. A comparative analysis between university students in Spain and Portugal

Alejandro Tapia Frade, Matías López Iglesias
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Local public radio in Catalonia as a public relations tool for local council transparency, participation and social cohesion campaigns

Estrella Barrio-Fraile, Elaine Aparecida Lopes da Silva, Mariluz Barbeito Veloso, Anna Fajula Payet, Cristina Martorell Castellano, Juan José Perona Páez
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